Beeple is an American graphic designer and world-renowned digital artist. He’s NFT has been sold to a traditional art house and is among the top three most highly regarded living artists. Many believe that Beeple has shown that art can also be digital and that physical works are not necessarily necessary. Besides the fact that his work is aesthetically impressive to many, various other developments in the NFT space and structural aspects of the market could also play a role in his growing popularity.
Beeple attracted a lot of attention non-fungible tokens (NFT) through his digital work. Therefore, he can be considered an important figure in the adoption of NFTs. Additionally, his creations are a living example of one of NFT’s use cases, which can inspire other creative professionals to do the same.
Who is Beeple?
Beeple, or Mike Winkelmann by his real name, is an American graphic designer and digital artist. Before he became famous in NFT art, his work was exhibited in concerts by famous people such as Justin Bieber, Nicki Minaj and Childish Gambino.
His fame did not stem from a long career in traditional art galleries or a particular experience in non-fungible tokens (NFT). His path to NFTs was a more sudden experience as more and more people advised him to try the new way of publishing art. Today Beeple has over 2 million followers on Instagram and is one of the top three most popular living artists.
Beeple’s NFT art often uses references to politicians, pop culture icons and loves to satirize current world events and create interpretations of modern politics and culture. Interestingly, she has found a way to grab the attention of the traditional art industry with her animated NFTs, while also providing a way to visually express political and social perspectives.
What made Beeple famous?
Beeple began selling NFTs in February 2020. Its early successes surprised the world of art and technology, with digital art sales reaching tens of thousands of dollars. One of the first NFTs sold by Beeple is called Crossroad. It was designed to change based on the outcome of the November 2020 US presidential election. This blockchain-recorded artwork was sold for $ 66,666.66 and then resold for $ 6.7 million.
The best time for Beeple came when Christie’s auction house announced the auction of its NFT artwork, making it the first major auction house to sell a purely digital NFT artwork. Also, this is the first time Christie has accepted theether as a payment method.
The work of art is called Every day: the first 5000 days and was sold for over $ 69 million. It looks like an assemblage of colored pixels but is actually made up of 5,000 individual images, which Beeple has been creating every day for over 13 years.
Beeple’s advent may be due to its timing. He entered the NFT space just as he was starting to gain momentum. Another systemic reason could be the massive socioeconomic change in the world (the COVID-19 epidemic). As a result, people started spending more time on digital devices, working from home, and being more easily attracted to new digital apps.
Beeple’s sale of the NFT Everydays occurred during the NFT explosion. However, as with any hype cycle, the wave of NFT mania subsequently subsided.
Beeple is bringing a lot of attention to digital art through various successful NFT projects. For example, Christie’s public announcement about selling digital artwork showed how NFTs could be part of what was considered a niche culture. You also demonstrated to the general public that art can also be digital and does not have to physically exist. She has also raised awareness on the combination of art and blockchain technology and the new possibilities it offers.
Many artists began to consider creating NFTs during the pandemic because it allowed them to make a living without physically performing. In addition, they offer a new way to carry out their creative quest. Not only small independent artists, but also celebrities such as Paris Hilton, Edward Snowden and Eminem have started publishing NFT projects.
For example, Snoop Dogg announced his first NFT collection titled “A Journey with the Dogg” to showcase his earliest memories in the form of NFT art. Additionally, Canadian musician Grimes created a 10-piece NFT art collection that explores futuristic worlds and sold millions in seconds.
With all the big names entering the space, Beele’s artwork may have been instrumental in mainstream adoption of NFTs. He has become one of the highest earning artists in the world and has proven that creators can make money without relying on traditional publishers and the media. Furthermore, his early works are only feasible in digital form. Finally, he was creating art long before NFTs existed, his transition to digital therefore demonstrates that the transition to this new space was not made out of mere greed, but also explores new ways in which artists can present their work. .
What are the next steps for NFTs?
Beeple became world famous thanks to his NFT art. However, the rarity and uniqueness of NFTs make them a good choice for various other use cases such as gaming, music, and finance. For example, the NFT games allow users to prove the authenticity of unique in-game items such as guns and plots of land. Also, the so-called NFT games play to earn allow users to generate revenue by playing.
Also, like a work of art, audio can be attached to an NFT file to create a collectible piece of music. It is well known that only a minority of musicians can make a living from their music and NFTs have the potential to make the business model of the music industry fairer. NFTs could solve this problem with blockchain-based streaming platforms or blockchain royalty monitoring.
An NFT can also act as a ticket to concerts and events, creating a secondary market for NFTs based on the access they provide.
Despite slowing the exuberance around NFTs and the NFT market in 2022, the NFT space continues to grow and reinvent itself, and we are likely to see many new iterations and use cases for NFTs.
In fact, too you can become an NFT creator yourself. If you are already an artist or creator, NFTs can allow you to earn royalties without the need for an agency or manager. Also, unlike traditional art galleries, many NFT markets allow anyone to participate. Blockchain technology makes NFTs inclusive. Also, since NFTs are digital, you can exhibit your creations anywhere in the world. And, like Beeple, maybe you could become famous overnight by exposing your art to the world.
Beeple proved that NFTs are a viable way to distribute and own artwork. In addition to digital art, NFTs offer a way to improve current industries such as gaming, music and finance. The NFT ecosystem will likely witness new projects with unique use cases and approaches to generate value.