“The end of the microchip crisis is in sight” – Companies

The global microchip crisis, which has seriously handicapped important economic sectors in recent years, will be overcome in 2023, estimates the main American electronics association, the Consumer Technology Association.

According to the CTA, organizer of the CES electronics show in Las Vegas, “the enormous need that dates back to the times of the pandemic is diminishing” and the chips are finally available again.

Excessive lead times are gradually normalizing, particularly as more manufacturing sites are starting up. But, for the sector, it could also be a harbinger of trouble: “We will go from a shortage of chips to a possible oversupply“, warned Steve Koenig, head of market research for the CTA association, at the opening of CES, the great global mass of electronics.

The latter also confided, on the sidelines of the event, that he does not see a mania for the founder of Facebook, Mark Zuckerberg, in the metaverse. “To me, the metaverse is the next generation of the internet“, he predicted.

On the one hand, the metaverse designates a digital, interactive environment that can be entered with virtual reality glasses. Users can work, play, meet or shop there as an avatar. But the metaverse also includes applications where digital information is displayed in the real field of view of the user, the so-called “augmented reality”.

Several large companies that were present in Las Vegas at the beginning of January have also invested in this metaverse.. Like Sony, the Japanese electronics giant, which has already announced that the new Playstation VR2 virtual reality glasses will soon be on the market. Automaker Stellantis and Microsoft unveiled a showroom in this virtual universe at CES. Finally, the OVR company, also present in Las Vegas, has been developing a solution for communicating odors in the metaverse for several years.

According to the CTA, organizer of the CES electronics trade show in Las Vegas, “the enormous demand from the times of the pandemic is easing” and the chips are finally available again. Excessive lead times are not gradually normalizing, particularly as more production sites are starting to go live. But, for the sector, it could also be a harbinger of trouble: “We will go from a shortage of chips to a possible oversupply,” warned Steve Koenig, head of market research at the CTA association, at the opening of The CES, l world mass of electronics, also confided, on the sidelines of the event, that he does not see the metaverse as a fad of the founder of Facebook, Mark Zuckerberg. “To me, the metaverse is the next generation of the internet,” he predicted. On the one hand, the metaverse refers to a digital, interactive environment that you can enter with virtual reality glasses. Users can work, play, meet or shop there as an avatar. But the metaverse also includes applications in which digital information is displayed in the user’s real field of vision, known as “augmented reality.” Several large companies that showed up in Las Vegas in early January have invested elsewhere in this metaverse. Like Sony, the Japanese electronics giant, which has already announced that the new Playstation VR2 virtual reality glasses will soon be on the market. Automaker Stellantis and Microsoft unveiled a showroom in this virtual universe at CES. Finally, the OVR company, also present in Las Vegas, has been developing a solution for communicating odors in the metaverse for several years.

Leave a Comment