Women in cryptocurrency: the top 3 of 2022 revealed

While blockchain technology is supposed to be decentralized, unfortunately it has not embraced gender equality. A Pew Research survey revealed that just 19% of women in the US compared to 43% of men aged 18-29 have bought cryptocurrencies. The results are even weaker when it comes to ownership, as Mastercard’s New Payments Index 2022 found that just 5% of cryptocurrency entrepreneurs were women.

One of the main reasons the Mastercard Index found behind this discrepancy is a lack of understanding. Approximately 70% of female cryptocurrency owners purchase and hold bitcoin rather than exploring other cryptocurrencies and engaging in cryptocurrency trading. It is therefore necessary to educate women about cryptocurrencies to encourage them to participate in the cryptosphere. To encourage them, here are the pioneers.

Meltem Demirors

Currently Chief Strategy Officer at CoinShares, Meltem Demirors has a strong background in consulting and finance. Prior to joining CoinShares, he served as a strategic consultant in the oil and gas sector at Deloitte, as well as vice president of development at the Digital Currency Group.

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— Martyn Kilby (@KilbyMartyn) December 29, 2022

He brings that experience to CoinShares today while wearing many other hats, as a founding member of the World Economic Forum’s Cryptocurrency Council and co-chair of Cuy Sheffield, head of cryptocurrency at Visa.

Through her weekly podcast, What Grinds my Gears, Ms. Demirors shares her knowledge by discussing technology, finance, and history to help listeners learn more about blockchain technology.

Yi He

Co-founder and head of customer service at Binance, Yi He is one of the leading female figures in the cryptocurrency world. And it’s not just because she co-founded Binance, the leading cryptocurrency exchange, but also because of her previous work at OKCoin, which has also grown into a global giant.

Yi He – Who is this modest billionaire co-founder of Binance?

At just 35, she is poised to take the helm of Binance Labs with $7.5 billion in assets to invest in startups and crypto ventures. Proud of the 35% women making up Binance’s management team, she is able to help other female entrepreneurs get started in cryptocurrencies.

May Love

After learning about blockchain and cryptocurrencies while working at a large technology company, Maggie Love founded W3bCloud to manage data centers for blockchain applications. In August, the company was valued at $1.25 billion and is expected to go public.

Women in Crypto: Maggie Love on Minting Female Blockchain Experts – Mastercard https://t.co/ov4ucsp0CU pic.twitter.com/mkpGb7au8G

— DAVID FIRST (@davidfirst) October 11, 2022

Most importantly, Love pioneered the SheFi movement, an educational initiative for women to learn about cryptocurrencies and blockchain. The Belle Block community was created by her and is led by Mastercard to invest in women and other underrepresented minorities interested in the cryptosphere.