Government encourages metaverse in France – Strategy Retail > Retail

The ministries of culture and digital transition are evaluating the implementation of the metaverse in France and Europe. They make public the exploratory mission ordered in February 2022 and the various strategies devised by the government.

Rima Abdul-Malak, Minister of Culture, and Jean-Noël Barrot, Minister Delegate for Digital Transition and Telecommunications communicate the exploratory report on the development of the metaverse. This mission was commissioned in February and carried out by Camille François, a researcher at Columbia University.

A first commission

The mission works to provide the keys to clarifying the debate and seizing emerging opportunities. The government therefore wishes to understand the risks posed by the metaverse and to bring together French players around a common horizon. More than 80 personalities are consulted to carry out this study: entrepreneurs specialized in virtual reality and blockchain, cultural actors, artists, video game professionals, researchers in social sciences, artificial intelligence and information technology..

“This metaverse mission statement encompasses all issues related to the development of these new digital spaces and shows the extent to which creators are called to play a pioneering role in determining their full potential, comments Rima Abdul-Malak, Minister of Culture. The Ministry of Culture will rely on these recommendations to support these new uses and implement an ambitious strategy to support the creation, innovation and dissemination of works in these digital spaces.“.

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A dozen suggestions

“Metaverses will be decisive for the future of digital and Web3, whereby France must play a leading role globally by relying on know-how, world industrial leaders and an exemplary entrepreneurial spirit“, comments Jean-Noël Barrot, minister delegate in charge of the digital transition and telecommunications.

The government report then mentions several levers of action such as seizing the metaverse’s opportunity to regain leadership positions in global digital services, in France and in Europe. It also aims to start the work of adapting European texts (RGDP, Digital Services Act, Digital Markets Act) to the challenges of the metaverse. Going forward, the government wants to analyze the metaverse’s value chains to do so guide strategic investment areas and limit the risks of loss of sovereignty or loss of value. On the occasion of the 2024 Olympics, the Ministries of Culture and Digital Transition wish to bring together French metaverse actors around various cultural projects and the valorisation of the territory and heritage.

The organization of the 2024 Olympics in Paris would bring together French metaverse specialists

The government hopes to bring out several services that allow for the advent of a plurality of metaverses. He too wishes achieve the goals of cultural and technological sovereignty by supporting both French technological structures and cultural institutions. Another lever for action is to reinvest in the negotiating bodies of technical standards, to ensure that France and its players participate in the debate on underwater technologies. This mission report also announces support interdisciplinary research initiatives to simultaneously develop experimental metaverses driven by societal needs (culture, health, education, environment) and the means to evaluate socio-technical risks through empirical studies.

The government plans to create a computer research laboratory dedicated to immersive arts.

The creation of a research and coordination institute, on the model of Ircam (acoustic musical research and coordination institute) is one of the projects. It would become both a computer research laboratory dedicated to immersive arts, a place of coordination between researchers and artists for the creation of innovative immersive works in the metaverse, as well as constituting a competence desk for all interested cultural institutions. Finally, following this report, the government aims to explore eco-responsible solutions and develop a system to measure the environmental impact of the metaverse’s infrastructure.

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